Marketing management an Asian perspective
| Main Author: | |
|---|---|
| Format: | Book |
| Published: |
Singapore
Prentice Hall
1999
|
| Edition: | 2nd ed |
| Subjects: |
MARC
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|---|---|---|---|
| 001 | 0000036638 | ||
| 020 | |a 0130109800 | ||
| 090 | 0 | 0 | |a HF5415.13 |b .M274 1999 |
| 245 | 0 | 0 | |a Marketing management |b an Asian perspective |c Philip Kotler ... [et al.] |
| 250 | |a 2nd ed | ||
| 260 | 2 | |a Singapore |b Prentice Hall |c 1999 | |
| 300 | |a xvi, 904 p. |c 24 cm | ||
| 650 | 0 | |a Marketing |x Management | |
| 650 | 0 | |a Marketing |z Asia |x Management | |
| 700 | 0 | |a Kotler, Philip |e author | |
| 999 | |a 1000080156 |b Book |c OPEN SHELF (30 DAYS) |e Gong Badak Campus | ||