Bartlett, C. A., & Quelch, J. A. (1999). Global marketing management (4th ed.). Addison-Wesley.
Chicago Style (17th ed.) CitationBartlett, Christopher A., and John A. Quelch. Global Marketing Management. 4th ed. Reading, Mass: Addison-Wesley, 1999.
MLA (9th ed.) CitationBartlett, Christopher A., and John A. Quelch. Global Marketing Management. 4th ed. Addison-Wesley, 1999.
Warning: These citations may not always be 100% accurate.