APA (7th ed.) Citation

Yadin, D. L. (1998). Creative marketing communications: A guide to planning, skills and techniques (2nd ed.). Kogan Page.

Chicago Style (17th ed.) Citation

Yadin, Daniel L. Creative Marketing Communications: A Guide to Planning, Skills and Techniques. 2nd ed. London: Kogan Page, 1998.

MLA (9th ed.) Citation

Yadin, Daniel L. Creative Marketing Communications: A Guide to Planning, Skills and Techniques. 2nd ed. Kogan Page, 1998.