APA (7th ed.) Citation

Peck, H. (1999). Relationship marketing: Strategy and implementation. Butterworth-Heinemann.

Chicago Style (17th ed.) Citation

Peck, Helen. Relationship Marketing: Strategy and Implementation. Oxford: Butterworth-Heinemann, 1999.

MLA (9th ed.) Citation

Peck, Helen. Relationship Marketing: Strategy and Implementation. Butterworth-Heinemann, 1999.

Warning: These citations may not always be 100% accurate.