Customer marketing how to improve the profitability of your customer base

Bibliographic Details
Main Author:	Curry, Jay 1939- (Author)
Format:	Book
Published:	London Kogan Page 1998
Subjects:	Customer relations > Management Relationship marketing

MARC


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090	0	0	\|a HF5415.5 \|b .C87 1998
245	0	0	\|a Customer marketing \|b how to improve the profitability of your customer base \|c Jay Curry ... [et al.]
260	2		\|a London \|b Kogan Page \|c 1998
300			\|a v, 150 p. \|b ill. ; \|c 22 cm.
650		0	\|a Customer relations \|x Management
650		0	\|a Relationship marketing
700	0		\|a Curry, Jay \|d 1939- \|e author
999			\|a 1000078954 \|b Book \|c OPEN SHELF (30 DAYS) \|e Gong Badak Campus