Global marketing management

Bibliographic Details
Main Authors:	Kotabe, Masaaki (Author), Helsen, Kristiaan (Author)
Format:	Book
Published:	New York John Wiley c1998
Subjects:	Export marketing > Management International business enterprises > Management

Global marketing management by Kotabe, Masaaki, Helsen, Kristiaan

Published 2008

Table of contents only