International marketing
| Main Authors: | , |
|---|---|
| Format: | Book |
| Published: |
Fort Worth, Tex. :
Dryden Press ,
c1997
|
| Edition: | 7th ed. |
| Subjects: |
| Physical Description: | xxi, 968, [18] p. : ill., map ; ; 24 cm. |
|---|---|
| Bibliography: | Includes bibliographical references and index |
| ISBN: | 0030180228 |