Basic marketing a managerial approach
| Main Authors: | , , |
|---|---|
| Format: | Book |
| Published: |
Sydney, Australia
Irwin
c1997
|
| Edition: | 2nd Australian ed. |
| Subjects: |
| Physical Description: | xiii, 768 p. ill. ; 26 cm. |
|---|---|
| ISBN: | 0256198519 |