Marketing straight to the heart

Bibliographic Details
Main Author:	Feig, Barry (Author)
Format:	Book
Published:	New York : AMACOM , c1997
Subjects:	Brand choice Marketing > Psychological aspects Motivation research (Marketing)

MARC


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020			\|a 0814403557
090	0	0	\|a HF5415.3 \|b .F393 1997
100	0		\|a Feig, Barry , \|e author
245	0	0	\|a Marketing straight to the heart \|c Barry Feig
260	2		\|a New York : \|b AMACOM , \|c c1997
300			\|a xi, 210 p. ; ; \|c 24 cm.
504			\|a Includes index
650		0	\|a Brand choice
650		0	\|a Marketing \|x Psychological aspects
650		0	\|a Motivation research (Marketing)
999			\|a 1000071558 \|b Book \|c OPEN SHELF (30 DAYS) \|e Gong Badak Campus