APA (7th ed.) Citation

Dickson, P. R. (1997). Marketing management (2nd ed.). The Dryden Press.

Chicago Style (17th ed.) Citation

Dickson, Peter R. Marketing Management. 2nd ed. Fort Worth, Tex: The Dryden Press, 1997.

MLA (9th ed.) Citation

Dickson, Peter R. Marketing Management. 2nd ed. The Dryden Press, 1997.