rdf-syntax-grammar
mods:
  schema location: http://www.loc.gov/mods/v3 http://www.loc.gov/standards/mods/v3/mods-3-2.xsd
  title info:
    title: Advertising
    sub title: its role in modern marketing
  name:
    name part: Dunn, S. Watson (Samuel Watson)
    name part: 1918-1997
    role:
      role term: creator
    role:
      role term: author
  type of resource: text
  origin info:
    place:
      place term: Fort Worth, Tex
    publisher: The Dryden Press
    date issued: c1994
    edition: 8th ed.
    issuance: monographic
  physical description:
    form: print
    extent: xxv, 617 p. ; 29 cm.
  note: Dean M. Krugman ... [et al.]
  subject:
    topic: Advertising
  identifier: 0030767520
  record info:
    record creation date: 021119
    record identifier: 0000033768