Marketing contemporary concepts and practices
| Main Authors: | , |
|---|---|
| Format: | Book |
| Published: |
Englewood Cliffs, NJ
Prentice-Hall
c1995
|
| Edition: | 6th ed |
| Subjects: |
MARC
| LEADER | 00000cam a2200000 7i4500 | ||
|---|---|---|---|
| 001 | 0000033555 | ||
| 008 | 021119s1995 | ||
| 020 | |a 0205156029 | ||
| 090 | 0 | 0 | |a HF5415 |b .S357 1995 ff |
| 100 | 0 | |a Schoell, William F. |e author | |
| 245 | 1 | 0 | |a Marketing |b contemporary concepts and practices |c William F. Schoell, Joseph P. Guiltinan |
| 250 | |a 6th ed | ||
| 260 | 2 | |a Englewood Cliffs, NJ |b Prentice-Hall |c c1995 | |
| 300 | |a xxvii, 762 p. |c 29 cm | ||
| 650 | 0 | |a Marketing | |
| 700 | 1 | |a Guiltinan, Joseph P. |e author | |
| 999 | |a 1000067518 |b Book |c OPEN SHELF (30 DAYS) |e Gong Badak Campus | ||