Principles of marketing
| Main Author: | |
|---|---|
| Format: | Book |
| Published: |
London :
Prentice Hall ,
1996
|
| Edition: | The European ed. |
| Subjects: |
MARC
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| 005 | 20210415093000.0 | ||
| 008 | 021119n | ||
| 020 | |a 0131659030 | ||
| 090 | 0 | 0 | |a HF5415 |b .P756 1996 |
| 245 | 0 | 0 | |a Principles of marketing |c Philip Kotler ... [et al.] |
| 250 | |a The European ed. | ||
| 260 | 2 | |a London : |b Prentice Hall , |c 1996 | |
| 300 | |a xx, 956 p. ; ; |c 25 cm. | ||
| 504 | |a Includes bibliographical references and index | ||
| 650 | 0 | |a Marketing | |
| 700 | 0 | |a Kotler, Philip , |e author | |
| 999 | |a 1000067514 |b Book |c OPEN SHELF (30 DAYS) |e Gong Badak Campus | ||