APA (7th ed.) Citation

Evans, J. R., & Berman, B. (1997). Marketing (7th ed.). Prentice-Hall.

Chicago Style (17th ed.) Citation

Evans, Joel R., and Barry Berman. Marketing. 7th ed. Upper Saddle River, NJ: Prentice-Hall, 1997.

MLA (9th ed.) Citation

Evans, Joel R., and Barry Berman. Marketing. 7th ed. Prentice-Hall, 1997.