APA (7th ed.) Citation

Ness, T. E., & Day, R. L. (1984). Marketing in action: A decision game (5th ed.). Richard D. Irwin.

Chicago Style (17th ed.) Citation

Ness, Thomas E., and Ralph L. Day. Marketing in Action: A Decision Game. 5th ed. Homewood, Ill: Richard D. Irwin, 1984.

MLA (9th ed.) Citation

Ness, Thomas E., and Ralph L. Day. Marketing in Action: A Decision Game. 5th ed. Richard D. Irwin, 1984.

Warning: These citations may not always be 100% accurate.