Basic marketing research

Bibliographic Details
Main Author: Churchill, Gilbert A. (Author)
Format: Book
Published: Fort Worth, Tex. : The Dryden Press , c1996
Edition:3rd ed.
Subjects:

MARC

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245 0 0 |a Basic marketing research   |c Gilbert A. Churchill 
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260 2 |a Fort Worth, Tex. :   |b The Dryden Press ,   |c c1996 
300 |a xvii, 863 p. ; ;   |c 27 cm. 
504 |a Includes index 
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