Basic marketing research
| Main Author: | |
|---|---|
| Format: | Book |
| Published: |
Fort Worth, Tex.
The Dryden Press
c1996
|
| Edition: | 3rd ed. |
| Subjects: |
MARC
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|---|---|---|---|
| 001 | 0000032442 | ||
| 008 | 021119n | ||
| 020 | |a 0030983673 | ||
| 090 | 0 | 0 | |a HF5415.2 |b .C49 1996 |
| 100 | 0 | |a Churchill, Gilbert A. |e author | |
| 245 | 0 | 0 | |a Basic marketing research |c Gilbert A. Churchill |
| 250 | |a 3rd ed. | ||
| 260 | 2 | |a Fort Worth, Tex. |b The Dryden Press |c c1996 | |
| 300 | |a xvii, 863 p. ; |c 27 cm. | ||
| 650 | 0 | |a Marketing research | |
| 999 | |a 1000064383 |b Book |c OPEN SHELF (30 DAYS) |e Gong Badak Campus | ||