APA (7th ed.) Citation

Lindgren, J. H., & Shimp, T. A. (1996). Marketing: An interactive learning system. The Dryden Press.

Chicago Style (17th ed.) Citation

Lindgren, John H., and Terence A. Shimp. Marketing: An Interactive Learning System. Fort Worth: The Dryden Press, 1996.

MLA (9th ed.) Citation

Lindgren, John H., and Terence A. Shimp. Marketing: An Interactive Learning System. The Dryden Press, 1996.