Services marketing

Bibliographic Details
Main Author: Woodruffe, Helen (Author)
Format: Book
Published: London : Pitman , 1995
Subjects:

MARC

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090 0 0 |a HD9980.5   |b .W66 1995 
100 0 |a Woodruffe, Helen ,   |e author 
245 0 0 |a Services marketing   |c Helen Woodruffe 
260 2 |a London :   |b Pitman ,   |c 1995 
300 |a ix, 307 p. ; ;   |c 24 cm. 
504 |a Includes index 
650 0 |a Customer services 
650 0 |a Service industries   |x Marketing 
999 |a 1000063999   |b Book   |c OPEN SHELF (30 DAYS)   |e Gong Badak Campus