Marketing channels
| Main Authors: | , , |
|---|---|
| Format: | Book |
| Published: |
Upper Saddle River, NJ :
Prentice Hall ,
1996
|
| Edition: | 5th ed |
| Subjects: |
| Physical Description: | xiv, 576 p. ; 25 cm. |
|---|---|
| Bibliography: | Includes biblographical references and index |
| ISBN: | 0132058650 |