The essence of marketing

Bibliographic Details
Main Author: Majaro, Simon (Author)
Format: Book
Published: New York : Prentice-Hall , c1993
Subjects:

MARC

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020 |a 013285354X ,   |c [pbk.] 
090 0 0 |a HF5415   |b .M2692 1993 
100 0 |a Majaro, Simon ,   |e author 
245 1 4 |a The essence of marketing   |c Simon Majaro 
260 2 |a New York :   |b Prentice-Hall ,   |c c1993 
300 |a xii, 266 p. ;   |c 23 cm. 
504 |a Includes bibliographical references and index 
650 0 |a Marketing 
999 |a 1000063992   |b Book   |c OPEN SHELF (30 DAYS)   |e Gong Badak Campus 
999 |a 1000073431   |b Book   |c OPEN SHELF (30 DAYS)   |e Gong Badak Campus