Marketing an introduction

Marketing an introduction

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Bibliographic Details
Main Authors: Kotler, Philip (Author), Armstrong, Gary (Gary M.) (Author)
Format: Book
Published: Upper Saddle River, NJ Prentice Hall c1997
Edition:4th ed.
Subjects:
Marketing
Description
Physical Description:xxix, 585 p. ; 27 cm.
ISBN:0132527103

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