Marketing
| Main Authors: | Keegan, Warren J. (Author), Duncan, Tom [ (Thomas R.)] (Author), Moriarty, Sandra E. [ (Sandra Ernst)] (Author) |
|---|---|
| Format: | Book |
| Published: |
Englewood Cliffs, NJ :
Prentice-Hall ,
c1995
|
| Edition: | 2nd ed. |
| Subjects: |
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