The direct marketing handbook

Bibliographic Details
Main Author: Nash, Edward L. (Author)
Format: Book
Published: New York : McGraw-Hill , c1992
Edition:2nd. ed
Subjects:

MARC

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090 0 0 |a HF5438.25   |b .D555 1992 
245 0 4 |a The direct marketing handbook   |c Edward L. Nash, editor in chief 
250 |a 2nd. ed 
260 2 |a New York :   |b McGraw-Hill ,   |c c1992 
300 |a xxxiii, 827 p. ;   |c 24 cm. 
500 |a Includes index references 
650 0 |a Direct marketing 
650 0 |a Direct selling 
700 0 |a Nash, Edward L. ,   |e author 
999 |a 1000033378   |b Book   |c Reference   |e Gong Badak Campus 
999 |a 1000033379   |b Book   |c Reference   |e Gong Badak Campus