International marketing

Bibliographic Details
Main Author: Cateora, Philip R. (Author)
Format: Book
Published: Homewood, Ill. : Tokyo : Irwin ; Toppan , 1987
Edition:6th ed.
Series:The Irwin series in marketing
Subjects:

MARC

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090 0 0 |a HF1009.5   |b .C373 1987 
100 0 |a Cateora, Philip R. ,   |e author 
245 0 0 |a International marketing   |c Philip R. Cateora 
250 |a 6th ed. 
260 2 |a Homewood, Ill. :   |b Irwin ;   |a Tokyo :   |b Toppan ,   |c 1987 
300 |a 839 p. ; ;   |c 21 cm. 
440 0 4 |a The Irwin series in marketing 
504 |a Includes bibliography (p. 801) and index 
650 0 |a Export marketing 
650 0 |a Marketing   |x Management 
999 |a 1000036162   |b Book   |c OPEN SHELF (30 DAYS)   |e Gong Badak Campus