Cateora, P. R. (1987). International marketing (6th ed.). Irwin ; Toppan.
Chicago Style (17th ed.) CitationCateora, Philip R. International Marketing. 6th ed. Homewood, Ill. Tokyo: Irwin ; Toppan, 1987.
MLA (9th ed.) CitationCateora, Philip R. International Marketing. 6th ed. Irwin ; Toppan, 1987.
Warning: These citations may not always be 100% accurate.