Macmillan dictionary of marketing and advertising

Bibliographic Details
Other Authors: Baker, Michael J. , 1935- (Editor)
Format: Book
Published: London : Macmillan , 1990
Edition:2nd. ed.
Subjects:

MARC

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100 0 |a Baker, Michael J. ,   |d 1935- ,   |e editor 
245 0 0 |a Macmillan dictionary of marketing and advertising   |c Michael J. Baker 
250 |a 2nd. ed. 
260 2 |a London :   |b Macmillan ,   |c 1990 
300 |a 271 p. ; ;   |c 23 cm. 
650 0 |a Advertising   |v Dictionaries 
650 0 |a Marketing   |v Dictionaries 
999 |a 1000033344   |b Book   |c Reference   |e Gong Badak Campus