Macmillan dictionary of marketing and advertising
| Other Authors: | |
|---|---|
| Format: | Book |
| Published: |
London
Macmillan
1990
|
| Edition: | 2nd. ed. |
| Subjects: |
MARC
| LEADER | 00000cam a2200000 7i4500 | ||
|---|---|---|---|
| 001 | 0000024428 | ||
| 008 | 021119n | ||
| 090 | 0 | 0 | |a HF5412 |b .B24 1990 |
| 100 | 0 | |a Baker, Michael J. |d 1935- |e editor | |
| 245 | 0 | 0 | |a Macmillan dictionary of marketing and advertising |c Michael J. Baker |
| 250 | |a 2nd. ed. | ||
| 260 | 2 | |a London |b Macmillan |c 1990 | |
| 300 | |a 271 p. ; |c 23 cm. | ||
| 650 | 0 | |a Advertising |v Dictionaries | |
| 650 | 0 | |a Marketing |v Dictionaries | |
| 999 | |a 1000033344 |b Book |c Reference |e Gong Badak Campus | ||