APA (7th ed.) Citation

Vivian, J. (1991). The media of mass communication.

Chicago Style (17th ed.) Citation

Vivian, John. The Media of Mass Communication. Boston, Mass. : Allyn and Bacon, 1991.

MLA (9th ed.) Citation

Vivian, John. The Media of Mass Communication. 1991.

Warning: These citations may not always be 100% accurate.