APA (7th ed.) Citation

Hiebert, R. E., Bohn, T. W., & Ungurait, D. F. (1991). Mass media VI: An introduction to modern communication. Longman.

Chicago Style (17th ed.) Citation

Hiebert, Ray Eldon, Thomas W. Bohn, and Donald F. Ungurait. Mass Media VI: An Introduction to Modern Communication. New York ; London: Longman, 1991.

MLA (9th ed.) Citation

Hiebert, Ray Eldon, et al. Mass Media VI: An Introduction to Modern Communication. Longman, 1991.