Retail marketing : theory and practice

Bibliographic Details
Main Authors: Cook, David , 1939- (Author), Walters, David , 1936- (Author)
Format: Book
Published: New York : Prentice Hall , 1991
Subjects:

MARC

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020 |a 0137788126 
090 0 0 |a HF5429   |b .W247 1991 
100 0 |a Cook, David ,   |d 1939- ,   |e author 
245 1 0 |a Retail marketing :   |b theory and practice   |c David Cook and David Walters 
260 2 |a New York :   |b Prentice Hall ,   |c 1991 
300 |a xviii, 458 p. ;   |c 24 cm. 
504 |a Includes bibliographical references and index 
650 0 |a Retail trade   |x Management 
650 0 |a Retail trade   |x Management   |x Case studies 
700 1 |a Walters, David ,   |d 1936- ,   |e author 
999 |a 1000026253   |b Book   |c OPEN SHELF (30 DAYS)   |e Gong Badak Campus