Marketing : theory and practice
| Other Authors: | |
|---|---|
| Format: | Book |
| Published: |
London :
Macmillan ,
1995
|
| Edition: | 3rd ed. |
| Subjects: |
MARC
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|---|---|---|---|
| 001 | 0000022535 | ||
| 005 | 20201223093000.0 | ||
| 008 | 021119n | ||
| 020 | |a 0333641817 | ||
| 090 | 0 | 0 | |a HF5415 |b .M3232 1995 |
| 245 | 0 | 0 | |a Marketing : |b theory and practice |c edited by Michael J. Baker ... [et al.] |
| 250 | |a 3rd ed. | ||
| 260 | 2 | |a London : |b Macmillan , |c 1995 | |
| 300 | |a xii, 442 p. ; ; |c 26 cm. | ||
| 504 | |a Includes bibliographical and references | ||
| 650 | 0 | |a Marketing | |
| 700 | 0 | |a Baker, Michael J. , |d 1935- , |e editor | |
| 999 | |a 1000024924 |b Book |c OPEN SHELF (30 DAYS) |e Gong Badak Campus | ||