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00000cam a2200000 7i4500 |
| 001 |
0000022138 |
| 005 |
20161207093000.0 |
| 008 |
021119n |
| 020 |
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|a 9813026987
|
| 090 |
0 |
0 |
|a HF5438.5
|b .G69 1993
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| 100 |
0 |
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|a Govoni, Norman A. P. ,
|e author
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| 245 |
0 |
0 |
|a Promotional management
|c Norman Govoni, Robert Eng, Morton Galper
|
| 260 |
2 |
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|a Singapore :
|b Prentice Hall ,
|c c1993
|
| 300 |
|
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|a xiii, 578 p. ; ;
|c 22 cm.
|
| 504 |
|
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|a Includes index
|
| 650 |
|
0 |
|a Marketing
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| 650 |
|
0 |
|a Sales promotion
|
| 700 |
0 |
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|a Eng, Robert ,
|d 1959- ,
|e author
|
| 700 |
0 |
|
|a Galper, Morton ,
|e author
|
| 999 |
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|a 1000022554
|b Book
|c OPEN SHELF (30 DAYS)
|e Gong Badak Campus
|