Russell, F. A. ., Beach, F. H. ., Buskirk, B. D., & Buskirk, R. H. . [. .. (1988). Selling, principles and practices (12th ed.). McGraw-Hill.
Chicago Style (17th ed.) CitationRussell, Frederic Arthur , Frank Herman Beach, Bruce D. Buskirk, and Richard H. [] Buskirk. Selling, Principles and Practices. 12th ed. New York: McGraw-Hill, 1988.
MLA (9th ed.) CitationRussell, Frederic Arthur , et al. Selling, Principles and Practices. 12th ed. McGraw-Hill, 1988.
Warning: These citations may not always be 100% accurate.