Product design and corporate strategy : managing the connection for competitive advantage

Bibliographic Details
Main Authors: Blaich, Robert (Author), Blaich, Janet (Author)
Format: Book
Published: New York : McGraw-Hill , 1993
Subjects:

MARC

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090 0 0 |a HF5415.153   |b .B57 1993 
100 0 |a Blaich, Robert ,   |e author 
245 0 0 |a Product design and corporate strategy :   |b managing the connection for competitive advantage   |c Robert Blaich with Janet Blaich 
260 2 |a New York :   |b McGraw-Hill ,   |c 1993 
300 |a 191 p. ; ;   |c 24 cm. 
500 |a Includes index 
650 0 |a Design, Industrial   |z United States 
650 0 |a New products   |z United States   |x Management 
650 0 |a Product management   |z United States 
700 0 |a Blaich, Janet ,   |e author 
999 |a 1000017848   |b Book   |c OPEN SHELF (30 DAYS)   |e Gong Badak Campus