Marketing concepts and decision making

Bibliographic Details
Main Authors: Gross, Charles W. (Author), Peterson, Robin (Author)
Format: Book
Published: St. Paul, Minn. West Publishing c1987
Subjects:

MARC

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008 021119s1987
020 |a 0314852425 
090 0 0 |a HF5415.135  |b .G76 1987 
100 0 |a Gross, Charles W.  |e author 
245 1 0 |a Marketing  |b concepts and decision making  |c Charles W. Gross, Robin T. Peterson 
260 2 |a St. Paul, Minn.  |b West Publishing  |c c1987 
300 |a xxviii, 700 p.  |c 26 cm 
650 0 |a Marketing  |x Decision making 
650 0 |a Marketing  |x Management 
700 1 |a Peterson, Robin  |e author 
999 |a 1000017846  |b Book  |c OPEN SHELF (30 DAYS)  |e Gong Badak Campus