Cases in strategic marketing
| Format: | Book |
|---|---|
| Published: |
Englewood Cliffs, NJ :
Prentice-Hall ,
c1989
|
| Subjects: |
MARC
| LEADER | 00000cam a2200000 7i4500 | ||
|---|---|---|---|
| 001 | 0000021602 | ||
| 005 | 20070618.0 | ||
| 008 | 021119s1989 | ||
| 020 | |a 013119108X | ||
| 090 | 0 | 0 | |a HF5415.135 |b .C37 1989 |
| 245 | 0 | 0 | |a Cases in strategic marketing |c Linda E. Swayne, Peter M. Ginter |
| 260 | 2 | |a Englewood Cliffs, NJ : |b Prentice-Hall , |c c1989 | |
| 300 | |a xxi, 72 p. ; ; |c 24 cm. | ||
| 500 | |a Includes index | ||
| 650 | 0 | |a Marketing |x Decision making | |
| 999 | |a 1000017845 |b Book |c OPEN SHELF (30 DAYS) |e Gong Badak Campus | ||