Social responsibility in marketing : a proactive and profitable marketing management strategy

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Social responsibility in marketing : a proactive and profitable marketing management strategy

Bibliographic Details
Main Author:	Samli, A. Coskun (Author)
Format:	Book
Published:	Westport, Conn. ; London : Quorum Books , c1992
Subjects:	Green marketing > Management Marketing > Management Marketing > Social aspects Social responsibility of business

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