Direct marketing management
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| Format: | Book |
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MARC
| LEADER | 00000cam a2200000 7i4500 | ||
|---|---|---|---|
| 001 | 0000021565 | ||
| 005 | 20160728093000.0 | ||
| 008 | 021119n | ||
| 020 | |a 013214784X | ||
| 090 | 0 | 0 | |a HF5415.126 |b .R62 1989 |
| 100 | 0 | |a Roberts, Mary Lou , |e author | |
| 245 | 0 | 0 | |a Direct marketing management |c Mary Lou Roberts, Paul D. Berger |
| 500 | |a Includes index | ||
| 650 | 0 | |a Direct marketing | |
| 700 | 0 | |a Berger, Paul D. , |d 1943- , |e author | |
| 999 | |a 1000017759 |b Book |c OPEN SHELF (30 DAYS) |e Gong Badak Campus | ||