Business analysis for marketing managers

Bibliographic Details
Main Author:	Rogers, L. A. (Author)
Format:	Book
Published:	London Published on behalf of the Institute of Marketing and the CAM Foundation [by] Heinemann 1978
Series:	Marketing series
Subjects:	Marketing > Case studies

MARC


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008	021119s1978
020			\|a 0434917389
090	0	0	\|a HF5415 \|b .R633
100	0		\|a Rogers, L. A. \|e author
245	1	0	\|a Business analysis for marketing managers \|c L. A. Rogers
260	2		\|a London \|b Published on behalf of the Institute of Marketing and the CAM Foundation [by] Heinemann \|c 1978
300			\|a 174 p. \|c 23 cm
440	0	0	\|a Marketing series
650		0	\|a Marketing \|v Case studies
999			\|a 1000017749 \|b Book \|c OPEN SHELF (30 DAYS) \|e Gong Badak Campus