Principles of marketing
| Main Author: | |
|---|---|
| Format: | Book |
| Published: |
Englewood Cliffs, NJ :
Prentice-Hall ,
c1986
|
| Subjects: |
MARC
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|---|---|---|---|
| 001 | 0000021207 | ||
| 005 | 20210415.0 | ||
| 008 | 021119s1986 | ||
| 020 | |a 0137017316 | ||
| 090 | 0 | 0 | |a HF5415 |b .K636 1986 |
| 100 | 0 | |a Kotler, Philip , |e author | |
| 245 | 0 | 0 | |a Principles of marketing |c Philip Kotler |
| 260 | 2 | |a Englewood Cliffs, NJ : |b Prentice-Hall , |c c1986 | |
| 300 | |a xxiv, 774 p. ; ; |c 24 cm. | ||
| 500 | |a Includes index | ||
| 650 | 0 | |a Marketing | |
| 999 | |a 1000017691 |b Book |c OPEN SHELF (30 DAYS) |e Gong Badak Campus | ||