Relationship marketing bringing quality, customer service, and marketing together
| Main Authors: | , , |
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| Corporate Author: | |
| Format: | Book |
| Published: |
Oxford ; Boston
Butterworth-Heinemann
1991
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| Series: | The marketing series
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| Subjects: |
| Physical Description: | viii, 204 p. ; 24 cm. |
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| ISBN: | 0750609788 |