Marketing principles and practice
| Main Author: | |
|---|---|
| Format: | Book |
| Published: |
San Diego
Harcourt Brace Jovanovich
c1987
|
| Subjects: |
MARC
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|---|---|---|---|
| 001 | 0000020998 | ||
| 008 | 021119n | ||
| 020 | |a 0155551019 | ||
| 090 | 0 | 0 | |a HF5415 |b .A4494 |
| 100 | 0 | |a Allvine, Fred C. |e author | |
| 245 | 0 | 0 | |a Marketing |b principles and practice |c Fred C. Allvine |
| 260 | 2 | |a San Diego |b Harcourt Brace Jovanovich |c c1987 | |
| 300 | |a xxix, 829 p. ; |c 24 cm. | ||
| 650 | 0 | |a Marketing | |
| 999 | |a 1000010917 |b Book |c OPEN SHELF (30 DAYS) |e Gong Badak Campus | ||