APA (7th ed.) Citation

Allvine, F. C. (1987). Marketing: Principles and practice. Harcourt Brace Jovanovich.

Chicago Style (17th ed.) Citation

Allvine, Fred C. Marketing: Principles and Practice. San Diego: Harcourt Brace Jovanovich, 1987.

MLA (9th ed.) Citation

Allvine, Fred C. Marketing: Principles and Practice. Harcourt Brace Jovanovich, 1987.

Warning: These citations may not always be 100% accurate.