Analyzing sales promotion : text & cases :
| Main Authors: | , |
|---|---|
| Format: | Book |
| Published: |
Chicago, Ill. :
The Dartnell Corp. ,
c1994
|
| Edition: | 2nd ed. |
| Subjects: |
| Physical Description: | xii, 226 p. ; ; 26 cm. |
|---|---|
| ISBN: | 0850132290 |