APA (7th ed.) Citation

Usunier, J. (1993). International marketing. Prentice-Hall.

Chicago Style (17th ed.) Citation

Usunier, Jean-Claude. International Marketing. New York ; London: Prentice-Hall, 1993.

MLA (9th ed.) Citation

Usunier, Jean-Claude. International Marketing. Prentice-Hall, 1993.

Warning: These citations may not always be 100% accurate.