Marketing mistakes
| Main Author: | |
|---|---|
| Format: | Book |
| Published: |
New York
John Wiley
c1995
|
| Edition: | 6th ed |
| Subjects: |
MARC
| LEADER | 00000cam a2200000 7i4500 | ||
|---|---|---|---|
| 001 | 0000020120 | ||
| 008 | 021119s1995 | ||
| 020 | |a 0471000884 |c (pbk) | ||
| 090 | 0 | 0 | |a HF5415.1 |b .H37 1992 |
| 100 | 0 | |a Hartley, Sue E. |e author | |
| 245 | 0 | 0 | |a Marketing mistakes |c Robert F. Hartley |
| 250 | |a 6th ed | ||
| 260 | 2 | |a New York |b John Wiley |c c1995 | |
| 300 | |a x, 366 p. |c 23 cm | ||
| 650 | 0 | |a Marketing |z United States |v Case studies | |
| 999 | |a 1000013993 |b Book |c OPEN SHELF (30 DAYS) |e Gong Badak Campus | ||