APA (7th ed.) Citation

Jefkins, F. (1976). Advertising today (2d ed.). International Textbook.

Chicago Style (17th ed.) Citation

Jefkins, Frank. Advertising Today. 2d ed. London: International Textbook, 1976.

MLA (9th ed.) Citation

Jefkins, Frank. Advertising Today. 2d ed. International Textbook, 1976.