APA (7th ed.) Citation

Bair, F. E. (1985). International marketing handbook (2nd ed.). Gale.

Chicago Style (17th ed.) Citation

Bair, Frank E. International Marketing Handbook. 2nd ed. Detroit, Mich.: Gale, 1985.

MLA (9th ed.) Citation

Bair, Frank E. International Marketing Handbook. 2nd ed. Gale, 1985.