Multinational marketing management cases and reading

Bibliographic Details
Main Authors:	Buzzell, Robert D. (Robert Dow) 1933- (Author), Quelch, John A. (Author)
Format:	Book
Published:	Reading, Mass. Addison-Wesley c1988
Subjects:	Export marketing > Management

MARC


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090	0	0	\|a HF1416 \|b .M88 1988
100	0		\|a Buzzell, Robert D. \|q (Robert Dow) \|d 1933- \|e author
245	0	0	\|a Multinational marketing management \|b cases and reading \|c Robert D. Buzzell, John A. Quelch
260	2		\|a Reading, Mass. \|b Addison-Wesley \|c c1988
300			\|a 500 p. ; \|c 24 cm.
650		0	\|a Export marketing \|x Management
700	0		\|a Quelch, John A. \|e author
999			\|a 1000010447 \|b Book \|c OPEN SHELF (30 DAYS) \|e Gong Badak Campus