Managing services : marketing, operations, and human resources

Bibliographic Details
Main Author: Lovelock, Christopher H. (Author)
Format: Book
Published: Englewood Cliffs, NJ : Prentice-Hall , c1988
Subjects:

MARC

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090 0 0 |a HD9980.5   |b .M345 1988 
245 0 0 |a Managing services :   |b marketing, operations, and human resources   |c compiled by Christopher H. Lovelock 
260 2 |a Englewood Cliffs, NJ :   |b Prentice-Hall ,   |c c1988 
300 |a xvii, 414 p. ; ;   |c 24 cm. 
500 |a Includes index 
650 0 |a Service industries   |x Management 
700 0 |a Lovelock, Christopher H. ,   |e author 
999 |a 1000012095   |b Book   |c OPEN SHELF (30 DAYS)   |e Gong Badak Campus