How to sell a service guidelines for effective selling in a service business

Bibliographic Details
Main Authors: McDonald, Malcolm (Author), Leppard, John (Author)
Corporate Author: Institute of Marketing
Format: Book
Published: London 1986
Subjects:

MARC

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300 |a 149 p. ;  |c 23 cm. 
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650 0 |a Service industries  |x Management 
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